BUILDING MEMORABLE BRAND EXPERIENCES
By combining data-driven customer insights with innovative tech, we help brands build experiences that leave lasting impressions and drive growth.
How do you create a digital brand experience so powerful that it can be felt right through the screen?
It’s not just about showcasing products; it’s about building meaningful moments that turn one-time interactions into lasting relationships. Because today’s consumers want more than a transaction – they look for meaning, personal touch, and purpose.
That’s why our approach centres on understanding and honouring these needs, bringing brands closer to people. By combining data insights with the latest technology, we create brand experiences that make a lasting impression and drive meaningful growth.
Dive into the Omnichannel Index 2024 and discover what sets leading brands and retailers apart. This in-depth report examines 70 critical customer touchpoints – from awareness to loyalty – helping you identify how you can create better experiences at every customer interaction.
Featuring insights from over 360 companies across six European markets and developed in partnership with Google, this year’s index is the ultimate tool for brands seeking to lift their omnichannel performance.
BREATHING DIGITAL LIFE INTO CONSUMER BRANDS
We work with brands across industries to build flexible, best-in-class solutions that make a lasting impact. Our work focuses on crafting experiences that truly resonate with customers, bringing that exclusive brand feeling into the digital space. Here’s a look at some of the incredible brands we’ve had the pleasure to work with.
5 FOCUS AREAS FOR THRIVING IN TODAY’S CONSUMER MARKET
The landscape is in constant flux, shaped by evolving consumer behaviors, rising expectations, technological advancements, and increasing regulatory and environmental demands. Here are five key areas for brands to focus on to drive success:
With rising operational costs, maintaining healthy profit margins is more challenging than ever. Staying profitable means working smarter: streamline processes where possible, automate repetitive tasks, and focus on the essentials that improve efficiency without compromising quality and customer satisfaction.
Customers want to feel known. Use data insights to create experiences that speak to each customer’s needs, offering personalised recommendations, emails, and messages that truly resonate. Simple tweaks like remembering their preferences or suggesting relevant products can make customers feel valued and keep them coming back.
Today’s consumers switch between online and offline effortlessly and they expect the same experience everywhere they interact with your brand. Make sure each channel – from website to store – is connected and consistent. This means unified messaging, easy transitions between online and offline, and a smooth journey that keeps them engaged and loyal.
Attracting new customers is only part of the equation – retaining them is just as important. Loyalty programmes that go beyond points, offering exclusive perks, early access, and personalised rewards, are key to building long-term relationships and increasing Customer Lifetime Value (CLV).
Consumer expectations are rising, and regulatory pressure is intensifying for brands to adopt responsible practices. With initiatives like the Digital Product Passport and the European Accessibility Act on the rise, brands must act swiftly to stay relevant, build trust, and avoid falling behind.
HOW WE CREATE SOLUTIONS THAT MOVE YOUR BRAND FORWARD
We help brands keep pace with evolving consumer demands by combining tech innovation, data insights, and agile solutions that drive impact and profitability. With a strong focus on data, omnichannel expertise, and customer-first strategies, we build loyalty and accelerate growth.
We help your team build a clear path to growth by identifying what drives your business forward. With tailored roadmaps and targeted insights, we make it easier to achieve your brand’s goals while adapting to a fast-moving consumer market.
We help your brand stand out by designing customer experiences that create meaningful and lasting impressions. From personalised online interactions to cohesive design across channels, we ensure each touchpoint adds value and deepens customer loyalty.
We empower your team to use customer data effectively, powering more targeted marketing, better advertising, higher engagement and personalised experiences. By connecting insights across channels, we help you build stronger connections with your audience and build loyalty.
We strengthen your brand’s digital infrastructure, helping your team create efficient, flexible processes that simplify day-to-day operations. With the right architecture in place, your brand can keep pace with change and respond quickly to new opportunities.
We build reliable, high-performance platforms that keep your business agile. With our support, your team can implement solutions quickly and maintain stability, ensuring you’re ready for growth and change.
We support your brand in meeting consumer expectations for responsible practices, from circular economy strategies to ethical sourcing. These efforts boost your brand’s reputation and show your commitment to a sustainable future.
WHY CHOOSE US AS YOUR PARTNER?
A partner is not just a customer or a mere contractual obligation, it’s a team of human beings. When both parties invest fully in the relationship, we develop and succeed together.
At IMPACT Commerce, we always start out by asking: What would we do if we were you? Taking this approach means that we dive deep into your situation, enabling us to take ownership of the process and drive real value for your business.
Want to bring your brand closer to your customers?
Let’s explore how we can make it happen together. Reach out to Per-Mattias to get started.
